Betzabe Pujaico, a fashion designer born in Lima, Peru, discovered her passion for fashion while studying Systems Engineering in Venezuela. After taking a short fashion design course, she decided to change her career and specialize in Women’s Clothing Patterns and Business Administration. In Caracas, she founded her first fashion house, Boutique Ñusta, and created colorful dresses that her clients loved. After arriving in Miami, Betzabe worked for renowned fashion houses before founding her own company, Betzabe Pujaico Designs.
Peru and Venezuela are very important to Betzabe, and it shows in her designs. Her dresses reflect the Andes with their structure and strength, like the Andean mountains, as well as the Indian colors of strong fuchsia and indigo blue. She also uses Peruvian fabrics with indigenous graphics to recreate her designs. Some of her dresses also reflect the Caribbean, with loose fabric designs that resemble the movement of the Caribbean Sea. Betzabe uses colors like turquoise to reflect the colors of the sea. Some of her dresses combine both worlds, with a structured top resembling the Andean mountains and a soft, flowing skirt representing the Caribbean Sea.
Betzabe has lived in Miami for 20 years, and it has been very important for her professional development. Miami is in the heart of Betzabe for many reasons.